Soft range Mira

Branding, packaging

The studio made a new range of labels for Mira’s softs : lemonade, cola and tonic.

An aquatic declination of the iconic chimera of the brand appears through the window of these bottles, in underwater exploration in the Bay of Arcachon.

A playful design and bold colors come to dress these labels for young and older people.

A pattern inspired by bubbles and waves links every colors of the range.


Commissioned by Brasserie Mira


Realisation : studio OUAM

Photography : Gabriel Guibert (Atelier Goodday)